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    April 21, 2008

    Getting Past the I.T. Gatekeeper

    There's a great article from ReadWriteWeb called  Enterprise 2.0 To Become a $4.6 Billion Industry By 2013. One paragraph that really leaped out at me was:

    One of the main challenges of getting Web 2.0 into the enterprise will be getting past the gatekeepers of traditional I.T. Businesses have been showing interest in these new technologies, but, ironically, the interest comes from departments outside of I.T. Instead, it's the marketing department, R&D, and corporate communications pushing for the adoption of more Web 2.0-like tools.

    It's a good read if you have 5 minutes to spare.

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