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November 01, 2012


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Rick McDonald

The downfall to social media, if you could call it that is that it must be a part of your everyday life in order to keep the momentum and attention you need for it to be successful.

Rosie Hare

Subconscious bias might mean that you're more likely to employ someone who seems to have the bigger social media footprint, but it would also depend on their answers on the day in the interview. The problem I occasionally have with twitter and Facebook etc is that it's quite easy to overdo it and paint yourself in a negative light without really meaning to.

Sarah Hinton

A really interesting and thought-provoking post. I was inspired to base my latest post on this.
The Disruptive Searcher

Alice Tyler

But what happens if a person with thousands of followers does not, in fact, know what they are talking about? Or, worse still, deliberately sets out to swindle people out of their money? Or sets out to persuade their followers to persecute a particular group of people?

Such things have happened throughout history. The only difference is that now it can happen more quickly and effect more people than has been possible in the past.

And, in anwer to your question I would not make my decision about which person to employ until AFTER I had read several of the Twitterer's Tweets! See above.

Phil Bradley

Alice - you're of course entirely right. And I could equally replace 'person' with website, and your comments would be just as valid. What we - as information professionals - have to do is to work out ways in which we can authenticate individuals, exactly as we did with websites, and then pass that knowledge onto the people we work with. Part of this will be to look at followers, retweets, responses, biographic details, types of tweet and so on.

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